Heavily boosted by acquisitions of technology companies, the investment amounts announced in 2013 continue to constantly rise, despite a slight decrease in the number of FDI projects compared to 2012. In fact, Israel is once again demonstrating excellent performance in terms of attractiveness, notably by capturing the attention of the American giants (Google and IBM are strengthening their presence in the country with direct acquisitions of start-ups).
In addition to the software sector, which remains in pole position by attracting approximately 40% of FDI announcements in 2013, that of electrical and electronic equipment had its best result in the past five years, significantly stimulated by the acquisition of Given Imagined by the Irish company Covidien as well as the investment of the Chinese conglomerate Fosun International in Alma Laser.
Promotion strategy 2013: strengthening of technological partnerships
The Investment Promotion Centre, under the supervision of the Ministry of the Economy, launched an initiative to promote young firms in the digital and media sector. The objective is to enable international investors to identify strategic partnership opportunities in cutting-edge technology before anyone else.