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| COUNTRY FOCUS
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EGYPT |
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Success story |
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The Egyptian company Electrometer El Sewedy has chosen the Czech Republic as a base for conquering the European market |

Khaled F. Homssy, Executive Commercial Director of Electrometer El Sewedy
Some twenty years after its creation, Electrometer El Sewedy has become one of the largest manufacturers of electricity meters in Africa and the Middle East. Following the opening of our first factory in Cairo in 1998, we have increased our presence in other countries to support our commercial development and adapt to technological developments in the market. Thus in 2004, we started up the first industrial production of electricity meters in West Africa when we opened a plant in Ghana, before setting up shop in Zambia and then in Brazil, Mexico, Ethiopia and India.
Click here to download the booklet |
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Interact Egypt reaches out to the emerging markets on the southern shore of the Mediterranean |

Andrea Volpini, Co-founder of Interact SpA, General Manager of Interact Egypt
Since its creation in Rome in 1995, Interact SpA has been surfing the crest of the internet wave. From designing websites to formulating online marketing strategies, our company has established itself as a key player in the new telecommunications universe.
Click here to download the booklet |
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Language skills and cultural affinity: Germany’s SQS Group firmly counts on Egypt |
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Rudolf van Megen, Chief Executive Officer SQS Software Quality Systems
'Intelligent task-sharing between the client and outsourcing partner is a key component of all successful offshoring deals. Therefore, the fit between the two has to be right. Egypt has been the first choice for SQS Software Quality Systems in this respect since early 2008. The country has now created a small ‘Silicon Valley’ in Cairo for IT service providers, helping it to become one of the top ten offshore countries for IT services. This is thanks in part to the local IT personnel – in addition to Arabic and English, many of the young experts in Egypt achieve almost native command of another European language, usually German or French. While our company’s offshoring centres in South Africa and India principally deal with Anglo-Saxon and international customers, the focus of the services performed in Cairo is on domestic companies in Germany, Austria and Switzerland. Besides the language skills, the cultural affinity and time difference of just one hour also contribute to the close fit between SQS Egypt and its customers.
To download the booklet "Entrepreneurs’ success stories" Part 1 / To download the booklet "Entrepreneurs’ success stories" Part 2 |
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