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ANIMA PUBLICATION
    07 November 2011 Socially Responsible Investment: What Strategy for the Mediterranean?  
   
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COUNTRY FOCUS - MOROCCO
Success story

'Thanks to its in-depth knowledge of local markets and cultures, Geodis is now one of the leading international logistics players, especially in Morocco and Tunisia, and is developing major projects in Algeria and Libya. In Morocco, Geodis operates a number of sites (Casablanca, Ain Sebaa, Tanger) comprising nearly 40 000 m² of warehouse space...'

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Water treatment: the Belgian company Waterleau gets valuable help from its local partners to support its development in Morocco


Anissa Temsamani, Vice-President International Relations and Public Affairs of Waterleau
The Belgian wastewater treatment market is a limited one and our company is obliged to expand abroad. Waterleau has therefore set up shop in China, Brasil, India, etc., while always following the same rule: work with local partners, put down roots in the host country and take a long-term view.
Accordingly, when our company was selected in 2008 by the Marrakech water and electricity distribution authority Radeema (Régie autonome de distribution d’eau et d’électricité de Marrakech), we turned to the Moroccan company Sotradema.

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For the Moroccan company Involys, Tunisia constitutes a natural base


Bachir Rachdi, Managing Director and co-founder of Involys
Involys has developed highly innovative solutions for across-the-board real estate and asset management, integrated budget management and computerised decision-making systems. The company was set up 25 years ago and today has big regional ambitions.
We are a pioneer in the IT sector in Morocco and today are a leader in our field. We have been able to attract the interest of public and private bodies, both nationally and internationally, in sectors as diverse as the administration, ministries, public services, banking and insurance, real estate, industry and services.

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For the Dutch group APM Terminals, Tanger-Med is a textbook success story


Étienne Rocher, Managing Director of APM Terminals Tangier
The Straits of Gibraltar are a strategic shipping route, at the crossroads for East-West and North-South sea traffic. Over 200 ships pass through the Straits every day. The Tanger-Med port occupies a unique position at this crossroads. It is both highly competitive and strategically placed and can receive and handle the world’s largest container ships. It was this favourable position that prompted APM Terminals to start up a business there. We operate in a highly competitive environment and competition is particularly fierce in the transshipment business, which represents almost 98% of our activity.

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Geodis Group aims to turn Tanger Med into a global logistics hub


Jean-Louis Demeulenaere, Deputy CEO, Geodis Group
Geodis is a European logistics group with a global network. Through its ability to manage all or part of the supply chain (flow management, air and sea freight, distribution/ express delivery, contract logistics, haulage of full and part loads), Geodis assists its customers with their strategic, geographical and technological development by proposing solutions tailored to the challenges of optimising their physical and information flows. We have been operating in the Maghreb since 1987, originally specialising in regular full-load road haulage from Europe (RORO) and air and sea groupage from the main European ports and airports.

To download the booklet "Entrepreneurs’ success stories" Part 1 / To download the booklet "Entrepreneurs’ success stories" Part 2
 
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