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ANIMA PUBLICATION
    07 November 2011 Socially Responsible Investment: What Strategy for the Mediterranean?  
   
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COUNTRY FOCUS - TUNISIA
Success story

'Tunisia was, and remains, a key element of our investment strategy. Our group made the decision to begin manufacturing in the Tunisian industrial district in 1995, due to a series of encouraging factors, such as the specific skills of the country’s textiles sector and the advantageous price-to-quality ratio of local labour...'

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For the Moroccan company Involys, Tunisia constitutes a natural base


Bachir Rachdi, Managing Director and co-founder of Involys
Involys has developed highly innovative solutions for across-the-board real estate and asset management, integrated budget management and computerised decision-making systems. The company was set up 25 years ago and today has big regional ambitions.
We are a pioneer in the IT sector in Morocco and today are a leader in our field. We have been able to attract the interest of public and private bodies, both nationally and internationally, in sectors as diverse as the administration, ministries, public services, banking and insurance, real estate, industry and services.

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The Tunisian company Energie del sole exports its expertise in renewable energy to Italy


Ottaviano Mattavelli, CEO of Energie del sole
Energie del sole (EDS) was set up in Sousse in Tunisia in 2007 with Italian capital. We are specialists in the manufacture of solar water heaters, a sector showing strong growth in Tunisia thanks to the government loans to private individuals to promote the use of renewable energy, particularly photovoltaic installations.

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The Irish company BCM wants to help Tunisian firms to save money


John Mac Namara, Managing Director of BCM
Exorbitant telephone and electricity bills and rents… Firms are sometimes spending far more than they should be.
At Business Cost Management (BCM), we hunt down these excess costs. Our teams systematically put seven cost items under the microscope. We take only 50% of the savings achieved and do not charge firms a cent if we fail to help them make any savings. The idea developed by BCM in 1990 has come a long way and we are now established in 16 countries worldwide.

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Italy’s Benetton reinforces its industrial presence in Tunisia


Alessandro Benetton, Executive Deputy Chairman Benetton Group SpA
Born in 1965, the Benetton Group is today present in 120 countries around the world. Its core business is fashion apparel: a group with a strong Italian character whose style, quality and passion are clearly seen in its brands. The development of Benetton’s commercial network, characterised by prestigious locations in historic and commercial centres and by the high level of customer services offered, has been supported by a major programme of investment worldwide.

To download the booklet "Entrepreneurs’ success stories" Part 1 / To download the booklet "Entrepreneurs’ success stories" Part 2
 
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